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As a professional who regularly uses email campaigns as a part of their marketing strategy, it is essential to ensure that your emails are being sent to legitimate email addresses. Sending emails to fake email addresses can not only hamper your marketing efforts but also result in your emails being marked as spam, ultimately affecting your email deliverability. In this article, we will discuss how to check whether an email ID is fake or not.

Use Email Verification Tools

One of the easiest and most effective ways to check whether an email ID is fake or not is by using email verification tools. These tools use various methods to check the validity of an email address, such as syntax checks, domain checks, and mailbox checks. Some popular email verification tools include Hunter, NeverBounce, and ZeroBounce.

Check Syntax and Format

Another way to check whether an email ID is fake or not is to review the syntax and format of the email address. A valid email address typically contains an “@” symbol that separates the username and domain name. Also, the username should not contain invalid characters such as spaces, slashes, or periods. If the email address you are trying to verify does not follow these basic syntax and format rules, it may be fake.

Verify the Domain Name

Verifying the domain name is another essential step in checking the legitimacy of an email address. You can do this by performing a DNS (Domain Name System) lookup. A DNS lookup will verify if the domain name exists and is registered. You can perform a DNS lookup by using tools like MX Toolbox or Whois Lookup.

Send a Test Email

If you are still unsure about the validity of an email ID, you can always send a test email. If the email is valid, it will be delivered, and you will receive a response. However, if the email ID is fake, the email will bounce back to you, indicating that the email address is invalid.

Conclusion

In conclusion, checking the validity of an email ID is crucial for the success of your email campaigns. Using email verification tools, checking syntax and format, verifying the domain name, and sending a test email are some of the ways to check whether an email address is fake or not. By following these steps, you can ensure that your emails are being sent to legitimate email addresses, resulting in higher engagement rates and better email deliverability.